Like most people, I didn't know Steve Jobs personally. But I do know a thing or two about his products, having worked with them professionally for years.Everything Apple makes works. While some folks marvel at the company's innovations, I appreciate the fact that anything Apple is intuitively easy to use and functions as advertised. That says a lot about the former head of the company who died tonight.
From the design of the packaging to the development of software, Apple products gave people the impression that Jobs ran a different type of business. In this day and age where CEOs know much more about corporate profits than they do their own products or employees, Jobs was a breath of fresh air. You could feel his hands-on passion for perfection in every iPhone, iPod or Macintosh computer.
While Jobs was also a marketing genius and great pitchman, Apple products spoke for themselves. He didn't wait for the recession to end before pursuing his visions.
And, oh yeah, Apple became one of the most profitable companies in America at the same time other companies were cutting corners, laying off thousands of employees and providing services and products that no one wanted.
Jobs deserves a lot of credit for being the anti-CEO CEO and for creating a business model that a lot of other company leaders could learn from if they could put aside their shortsightedness and greed.
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